Quintana Roots Hostel


My brief was to design a brochure with the cenote photography brought to the forefront, ‘coffee table book’ style. I had free reign over which fonts to use to establish a clear graphic identity for the hostel. One of the only firm requests from the client was that I add the chalk board elements for each of the cenote photo credits. With the proposals of existing copy I was given, I analysed and restructured the copy to give it hierarchy and make it easy to follow.